✨ Bitesize lessons guiding you through creating and sharing the right lead magnet for you and your business
✨ A live round including a pop-up Facebook group AND Voxer office hours with me (aka 1-1 support)
✨ Promo of your shiny new lead magnet to my email list (11k)
How and where to get ideas for your lead magnets
How and where to get ideas for your lead magnets
How to get your lead magnets in front of your dream clients
How to make your lead magnets uniquely yours
How to make your lead magnets uniquely yours
How to get your audience to use and implement your lead magnet content
How to get your audience to use
and implement your lead magnet content
Bonus: A set of fully customisable Canva templates you can use to create handouts, workbooks and checklists
Lead (magnet) the way to sales is for you if you are an online business owner offering services, coaching or digital products and…
Your audience is out there, just waiting for you to show up with something they can’t resist. Let’s work together to create lead magnets that will not only attract them but keep them coming back for more.
Why you need an amazing lead magnet (or two)
It doesn't matter how amazing your offers are, if people aren't seeing them they are just going to sit on your virtual shelves collecting dust.
And that’s where a truly irresistible lead magnet can do wonders for your business growth.
A great lead magnet will not only attract your ideal clients (because it’s not about having anyone and everyone join your audience), it will also be the first stepping stone to taking your new audience from curiosity about you to paying clients.
But I post on socials...
Posting on socials is great...but...
Your audience on socials can be taken away at any time. We've all heard horror stories about accounts suddenly being closed and don't even get me started on the ever changing algorithms.
On the other hand the community you grow via your email list is yours, and not only that you have much more control on the content they get to see from you.
Email is where real business growth is
Email for most small businesses is where sales really happen, so if you aren't growing your email list you aren't reaching the people who need your help.
December 1st - 8th - after the Black Friday whirlwind but with plenty of time to have your killer lead magnet ready for 2026!
The private community for our live round will be hosted on Facebook
If you complete your new lead magnet during our live week I will share in a round up to my email list on December 10th
Voxer office hours via Voxer mobile messaging (this is a free app)

Hey, I’m Cat, if we haven’t met yet - hi 👋!
I’m the person who gets way too excited about all things list growth (and yes, I totally nerd out over a good lead magnet 🤓). Over the years, I’ve grown my own list through bundles, summits - and lead magnets! And along the way, I’ve learned exactly what makes people excited to sign up (and stick around!).
My style? Real, practical, and a little bit fun. You won’t find any overcomplicated funnels or pressure-filled strategies here, just simple steps that help you grow with ease.
So grab your notebook (or your favorite snack 🥨), and let’s make something amazing together!
Create irresistible lead magnets that your audience will love
Implement strategy in your lead magnets that have your audience taking action
Apply strategies that motivate and inspire your audience to take action using your lead magnets
Create lead magnets that people rave about and are quick to recommend
Create lead magnets that will have your dream clients clamoring for more from you